410 BC is an independent, design-driven brand offering high quality, sweatshop free clothing and goods released in limited quantities. Based out of New York, 410 BC is both a clothing company and an artist collective. Collaborating with a variety of artists, 410 BC stands as a collective of likeminded individuals who strive to create unique designs, while producing goods through ethical means. The goal of 410 BC is not only to produce products free of sweatshop labor, but also to design innovative clothing free from passing trends. 410 BC has commissioned and designed clothing drawing influence from a wide range of subcultures including skateboarding, punk, hip-hop, indie and diy.

More than a clothing company, 410 BC is a lifestyle brand combining art, fashion, music, and conscious consumerism. By working with a variety of artists, 410 BC is able to showcase and promote talented individuals of our generation and give back to the community. By blurring the lines between fashion and art, 410 BC is able to produce genuinely unique clothing.

410 BC not only promotes ethical consumerism by using sweatshop free materials and printing methods, but a percentage of selected shirts donate proceeds to non-profit organizations. 410 BC is the date that Democracy was restored in Athens. The Athenians were at war and their victory in 410 BC enabled them to restore their traditional institutions. They had a choice and they chose the route less taken, maybe the choice was a little bumpier, but overall, the end result was a lot better than any alternative. At its core, this is what 410 BC as a company truly represents, a choice. While creating sweatshop free quality clothing, 410 BC strives to design clothing with integrity.

We founded 410 BC on a whim, like all things in this world, we started out small and we’re still growing. 410 BC is a company that everyone can be a part of; it’s never been a one-person show. We are big on community and working with other people. We love to utilize every skill we can, whether it’s our friends or artists we meet by chance. We have no shame in admitting that some people do things better than we can and that’s how we’ve been able to create a community of visual artists, photographers, musicians, and pretty much anyone else who appreciates our ideas and wants to be a part of something positive. 

With 410 BC, the relationship with our customers doesn’t stop once you buy a product. We let people get to know us and be a part of the creative process. We want you to remember us and in some way, change the rules of consumerism. There are far too many crooked businesses that cut corners on the fundamentals to save a few dollars. Even though some people might not understand why we strive to do things differently and stay on a personable level with our customers, at the end of the day this is how we want to be remembered. 

-Nicole,  co-founder of 410 BC